How SMEs can use marketing automation to scale efficiently with CRM, HubSpot and simple processes.
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After 16 years working at corporate level as a senior marketer, I still get excited when a strategy works exceptionally well. This is one of those moments.
I recently worked with a startup in a highly competitive industry. I launched their website and by day 38, Google Search Console confirmed we'd achieved an average position of 12 (page 2), with a remarkable 10.9% click-through rate and strong impression volumes.
No backlinks. Limited budget. Just strategic, data-driven execution from day one.
I'm sharing this success story because it validates something I've always believed: smart strategy beats big budgets every single time.
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How agencies benefit from partnering with an experienced consultant for multi-country HubSpot and marketing projects.
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Why CRM systems play a critical role in global expansion and how businesses can prepare for multi-country growth.
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How Manchester startups can use HubSpot to scale into international markets with automation, CRM optimisation and strategic marketing.
Read MoreDay 10 of the Christmas Marketing & CRM Multiverse Campaign>>
Back in December 2024, I created this campaign to share 10 days of expert tips that could truly transform your marketing and CRM strategy. The insights are still just as relevant today, so I've kept them here for you to explore at your own pace.
Read MoreDay 9 of the Christmas Marketing & CRM Multiverse Campaign>>
Back in December 2024, I created this campaign to share 10 days of expert tips that could truly transform your marketing and CRM strategy. The insights are still just as relevant today, so I've kept them here for you to explore at your own pace.
Read MoreDay 8 of the Christmas Marketing & CRM Multiverse Campaign>>
Back in December 2024, I created this campaign to share 10 days of expert tips that could truly transform your marketing and CRM strategy. The insights are still just as relevant today, so I've kept them here for you to explore at your own pace.
Read MoreDay 7 of the Christmas Marketing & CRM Multiverse Campaign>>
Back in December 2024, I created this campaign to share 10 days of expert tips that could truly transform your marketing and CRM strategy. The insights are still just as relevant today, so I've kept them here for you to explore at your own pace.
Read MoreDay 6 of the Christmas Marketing & CRM Multiverse Campaign>>
Back in December 2024, I created this campaign to share 10 days of expert tips that could truly transform your marketing and CRM strategy. The insights are still just as relevant today, so I've kept them here for you to explore at your own pace.
Read MoreDay 5 of the Christmas Marketing & CRM Multiverse Campaign>>
Back in December 2024, I created this campaign to share 10 days of expert tips that could truly transform your marketing and CRM strategy. The insights are still just as relevant today, so I've kept them here for you to explore at your own pace.
Read MoreDay 4 of the Christmas Marketing & CRM Multiverse Campaign>>
Back in December 2024, I created this campaign to share 10 days of expert tips that could truly transform your marketing and CRM strategy. The insights are still just as relevant today, so I've kept them here for you to explore at your own pace.
Read MoreDay 3 of the Christmas Marketing & CRM Multiverse Campaign>>
Back in December 2024, I created this campaign to share 10 days of expert tips that could truly transform your marketing and CRM strategy. The insights are still just as relevant today, so I've kept them here for you to explore at your own pace.
Read MoreDay 2 of the Christmas Marketing & CRM Multiverse Campaign>>
Back in December 2024, I created this campaign to share 10 days of expert tips that could truly transform your marketing and CRM strategy. The insights are still just as relevant today, so I've kept them here for you to explore at your own pace.
Read MoreWhen approached strategically and supported by insightful analysis, social media follower counts transcend vanity metrics. Here’s how three experiments demonstrate this:
Read MoreThis blog post highlights not only a methodology or proposal template that marketers can use to present a new marketing initiative after completing an experiment, but also showcases my ability to implement innovative strategies that drive measurable results
Read MoreTools like HubSpot marketing offer the perfect platform to execute an effective inbound strategy, streamline lead generation, and optimise content delivery. In this blog post, we’ll walk you through a step-by-step process to craft a winning inbound marketing strategy using HubSpot
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How a Strategic Marketing Approach Delivered a £Million Pipeline Opportunity. This week (W/C 11th November 2024) , I received an exciting call from one of my clients. They shared an incredible news: within just four years of starting their business from scratch, they are in advanced negotiations for a deal worth £million. Their gratitude for the advice, strategies, and ongoing coaching I provided since day one was a truly rewarding moment for me.
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HubSpot CRM is a powerful tool for businesses of all sizes, offering a broad range of features that help streamline operations, manage customer relationships, and fuel growth. However, one size doesn’t always fit all, and each business has unique requirements that may need more than just the out-of-the-box functionality.
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After a whirlwind week of intensive learning, I’m thrilled to share that I’ve earned not one but four HubSpot certifications in sales, marketing and service.
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